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Quick Facts

  • High Quality Standards
  • Innovative and Diverse Product Range
  • Customization and Flexibility
  • Energy Efficiency
  • Strategic Geographical Locatiom
  • Cost-Effectiveness

Turkish Consumer Durables which covers both household appliances and consumer electronics goods, is one of the leading actors of Turkish production and export scope and the global market.

Advancing high-tech and digitalizing production measures in accordance with a very young and dynamic workforce, Turkish Consumer Durables has the competitive advantage of ultimate quality and good price performance. Due to high adaptability and organizational skills of the sector, Turkish Consumer Durables is one of the key agents in the world industry.

High-Quality Production

Turkish Household Appliances / Consumer Durables sector technology is evolving with each passing day by increasing its production, export capacity.

Depending on the industry. service, dealer networks, and employment opportunities, Turkish Household Appliances is one of the major contributing sectors to the Turkish economy. The Household Appliances industry has seen a significant rise in recent years towards becoming a global player. The household appliances subsidiary industry can be considered as an important part of the sector's supply chain as the factor behind this rise. The first production of household appliances in Turkey started in 1955 in Istanbul based on the assembly industry. The household appliances sector, where a small number of firms operated until the 1980s, gained great momentum in the following years and became one of the major sectors of the country's industry. The sector is an important production base in Europe with an annual production capacity of approximately 25 million units.

High-Quality Sector

Turkish Consumer Durables is one of the leading actors of Turkish production and export scope and the global market. Advancing high-tech and digitalizing production measures in accordance with a very young and dynamic workforce, Turkish Consumer Durables has the competitive advantage of ultimate quality and competitive price performance. Due to the high adaptability and organizational skills of the sector, Turkish Consumer Durables is one of the key agents in the world industry.

Türkiye's highest employment creation, largest R&D centers, patent champion companies are located in this sector. Turkish companies that closely monitor technological developments and invest in R&D and design have become the production center of Europe in many product groups.

Product Types

Dishwashers
Dryer Machines
Electrical and Electronic Materials
Electrical Heaters
Information Processing Machines
Ovens and Cookers
Refrigerators and Freezers
Small Home Appliances
TV Receivers and LCD Panels
Washing Machines

Facts

Turkish household appliances are manufactured to meet rigorous quality standards, ensuring durability and reliability, which is a crucial factor for importers.

Turkish manufacturers offer a wide range of innovative household appliances, incorporating the latest technology and design trends, which appeals to a broad consumer base.

Turkish manufacturers are known for their flexibility and willingness to customize products according to the specific needs and preferences of different markets.

Many Turkish household appliances are designed to be energy-efficient, aligning with global trends towards sustainability and reducing energy costs for consumers.

Türkiye's strategic position as a bridge between Europe and Asia facilitates easier and cost-effective logistics and supply chain operations, making it easier for importers to manage their inventory and distribution

Competitive pricing, owing to efficient production processes and lower labor costs in Türkiye, makes these appliances attractive to importers seeking good value for money.